Signage

Signs can be used to direct, inform and entice. Properly designed, signs can enhance the character of a community. However, if they are too large, bright, or numerous, they may not blend well with the existing area and may compete for drivers' attention with important traffic signs and safety messages.

In the interest of traffic safety, tourism development, and concern for the appearance of the community, municipalities may regulate signage through adoption of a sign regulation, or as part of its zoning ordinance. Although sign standards can only minimally regulate content, they can specify design, and limit size, location, and the number of words per sign. Communities can create guidelines for developers which demonstrate (preferably by illustration) how good signs fit within the surroundings and enhance the appearance of the community.